Quite a Quote!

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V Anantha Nageswaran: Consumer marketing and human rationality

“Both consumer marketing and human rationality cannot be true. Since the former continues to thrive, the latter is dead wrong. End of story.” 

—V. Anantha Nageswaran. 

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LINUS FERNANDES
I have been an IT professional with over 12 years professional experience. I’m a B.Sc. in Statistics, M.Sc in Computer Science (University of Mumbai) and an MBA from the Cyprus International Institute of Management. I have completed levels I and II of the CFA course. Blogging is a part-time vocation. I am also the author of four books, Those Glory Days: Cricket World Cup 2011, IPL Vignettes, Poems: An Anthology, and It’s a Petting Sport—all available on Amazon Worldwide.

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