Author: LINUS FERNANDES
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Matt Goulart: About the people
“Social media is about the people. Not about your business. Provide for the people and the people will provide for you.” —Matt Goulart.
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Seth Godin: Only works in the movies
‘”Build it, and they will come” only works in the movies. Social Media is a “build it, nurture it, engage them and they may come and stay.”’ —– Seth Godin.
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Beth Comstock: You can’t sell anything
“You can’t sell anything if you can’t tell anything.” —Beth Comstock.
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Jay Baer: Make the story bigger
“If your stories are all about your products and services, that’s not storytelling. It’s a brochure. Give yourself permission to make the story bigger.” —Jay Baer.
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Will & Ariel Durrant: Conceptions of good and bad
“Nature and history do not agree with our conceptions of good and bad; they define good as that which survives, and bad as that which goes under.” –Will and Ariel Durant.
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Nassim Nicholas Taleb: Rationality
“The only definition of rationality that I’ve found that is practically, empirically, and mathematically rigorous is the following: what is rational is that which allows for survival. Unlike modern theories by psychosophasters, it maps to the classical way of thinking. Anything that hinders one’s survival at an individual, collective, tribal, or general level is, to…
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Howard Marks: Survive on the worst days
“Never forget about the man who was six-foot-tall, who drowned crossing the stream that was five feet deep on average. To be a successful investor, at minimum, you have to survive. Surviving on the good days is not the issue. You have to be able to survive on the bad days. The idea of surviving…
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Weijian Shan: Belief
“My belief is: If you have not figured out the risk, then you shouldn’t even think about the upside.” —Weijian Shan.
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Alice Schroeder: What could go wrong?
“The first stop in Warren [Buffett]’s investing process is always to say, ‘What are the odds that this business could be subject to any type of catastrophe risk—that could make it (the business) fail?’ And if there is any chance that any significant part of his capital would be subject to catastrophe risk, he just…
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Warren Buffett: First finish
“The fundamental principle of auto racing is that to finish first, you must first finish. That dictum is equally applicable to business and guides our every action at Berkshire.” —Warren Buffett.
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Ogden Nash: Marriage
“Marriage is an alliance entered into by a man who cannot sleep with the window shut, and a woman who cannot sleep with the window open.” —Ogden Nash.
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Karin Timpone: Learn science, cultivate art
“If you are an artist, learn science. If you are a scientist, cultivate art.” —Karin Timpone.
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Tony Zambito: Enhance human interaction
“Instead of using technology to automate processes, think about using technology to enhance human interaction.” —Tony Zambito.
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Seth Godin: Where they’d like to go
“Our job is to connect to people, to interact with them in a way that leaves them better than we found them, more able to get where they’d like to go.” —Seth Godin.
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Joe Chernov: Good versus great
“Good marketing makes the company look smart. Great marketing makes the customer feel smart.” —Joe Chernov.
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Rosemarie Urquico: Date a girl who writes
“Date a girl who reads Or better yet, date a girl who writes.” — Rosemarie Urquico.
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Steve Wozniak: Never trust a computer
“Never trust a computer you can’t throw out a window.” —Steve Wozniak.
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Carrie Kerpen: Focus on the present
“Focus on the present… It”s the best gift you can give yourself.” —Carrie Kerpen.
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Seth Godin: Cost of doing nothing
“The cost of being wrong is less than the cost of doing nothing.” —Seth Godin.
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Chris Baggott: Email marketing
“Not viewing your email marketing as content is a mistake.” —Chris Baggott.
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Dale Carnegie: Fish prefer worms
“Personally, I am very fond of strawberries and cream, but I have found that for some strange reason, fish prefer worms.” —Dale Carnegie.
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Jennifer Mesenbrink: Google AdWords
“If you build it… you may still need Google AdWords.” —Jennifer Mesenbrink.
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Tom Fishburne: Doesn’t feel like marketing
“The best marketing doesn’t feel like marketing.” —Tom Fishburne.
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Chris Brogan: Get off it
“Don’t settle: Don’t finish crappy books. If you don’t like the menu, leave the restaurant. If you’re not on the right path, get off it.” —Chris Brogan.
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Pam Moore: Investing in communities
“You can never go wrong by investing in communities and the human beings within them.” —Pam Moore.
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Robert Rose: Rock star
“Marketing is telling the world you’re a rock star. Content Marketing is showing the world you are one.” —Robert Rose.
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Mari Smith: Engagement is Queen
“Content is King but engagement is Queen, and the lady rules the house!” —Mari Smith.
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Benny Hill: Parachutes
“Just because nobody complains doesn’t mean all parachutes are perfect.” —Benny Hill.
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Henry Ward Beecher: Art of being happy
“The art of being happy lies in the power of extracting happiness from common things.” —Henry Ward Beecher.
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Eunice de Souza: Catholic mother
Father X. D’Souza Father of the year. Here he is top left the one smiling. By the Grace of God he says we’ve had seven children (in seven years). We’re One Big Happy Family God Always Provides India will Suffer for her Wicked Ways (these Hindu buggers got no ethics) Pillar of the Church says…
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Eunice de Souza: Sweet Sixteen
Sweet Sixteen Well, you can’t say they didn’t try. Mamas never mentioned menses. A nun screamed: You vulgar girl don’t say brassieres say bracelets. She pinned paper sleeves onto our sleeveless dresses. The preacher thundered: Never go with a man alone Never alone and even if you’re engaged only passionless kisses. At sixteen, Phoebe asked…
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Eunice de Souza: Miss Louise
Miss Louise She dreamt of descending curving staircases ivory fan aflutter of children in sailor suits and organza dresses till the dream rotted her innards but no one knew: innards weren’t permitted in her time. Shaking her graying ringlets: “My girl, I can’t even go to Church you know I unsettle the priests so completely.…
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Rachel Brosnahan: Wrestling is like improv
“Wrestling is like improv. You have to feel and sense what the other person is going to do next and respond faster than they do.” —Rachel Brosnahan.
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Eunice de Souza: Bequest
Bequest In every Catholic home there’s a picture of Christ holding his bleeding heart in his hand. I used to think, ugh. the only person with whom I have not exchanged confidences is my hairdresser. Some recommend stern standards, others say float along. He says, take it as it comes, meaning, of course, as he…
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G K Chesterton: Wood or stone
“I have always noticed that people who begin by taking the intellect very seriously end up by having no intellects at all. The idolator worships wood and stone; and if he worships his own head it turns into wood or stone.” —G K Chesterton.
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Robert Half: Customer will last
“When the customer comes first, the customer will last.” —Robert Half.
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Brad Pitt: Tension tabled
“At the end of the day, we get to be parents, greeting our lovely, crazy children and talking about their day, making sure they brush their teeth, so all the tension from our day is tabled… until the next.” —Brad Pitt.
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Peter Bernstein: Unthinkable
“The unthinkable can always happen, and you have to run your affairs accordingly.” —Peter Bernstein.
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Thomas Merton: Nobody’s business
“Our job is to love others without stopping to inquire whether or not they are worthy. That is not our business and, in fact, it is nobody’s business. What we are asked to do is to love, and this love itself will render both ourselves and our neighbors worthy.” —Thomas Merton.
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Nadia Comaneci: Run toward it
“Don’t run from a challenge. Instead run toward it because the only way to escape fear is to trample it beneath your feet.” —Nadia Comaneci.
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Harry S Truman: First victory
“In reading the lives of great men, I found that the first victory they won was over themselves… self-discipline with all of them came first.” —Harry S Truman.
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Martin Shrub: Theory and practice
“If a profession is to sharpen its skills, to develop new skills and applications, and to gain increasing respect and credibility, then theory and practice must be closely related. ” —Martin Shrub.
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Anonymous: Insight
“In today’s complex and fast-moving world, what we need even more than foresight or hindsight is insight.” —Anonymous.
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Michael Leboeuf: Enjoy some of it
“The ultimate goal of a more effective and efficient life is to provide you with enough time to enjoy some of it.” —Michael Leboeuf.
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Will Harvey: Blind date with knowledge
“What is research but a blind date with knowledge?” —Will Harvey.
